MANHUNT INTERNATIONAL 2012 JUNE MACASAET INKS
ENDORSEMENT DEAL FOR NEW PLACENTA FOR MEN
Manila – Manhunt International 2012 grand winner June Macasaet ceremonially signed the endorsement agreement for Psalmstre’s newest product line, New Placenta for Men, last Tuesday, October 1 in an exclusive venue in Manila.
Macasaet, who made history by being the first Filipino to bag the international title, has been swarmed by numerous projects in and out of the country. In such a short span of time, he has become one of the hottest and much sought-after newest faces in fashion and print arena in Asia.
Despite controversies suggesting ‘dethronement’ of Macasaet from Manhunt Philippines 2012, a statement released by Prime Events, this year’s Manhunt Philippines franchise holder, Macasaet continues to enjoy the full support of Melvin Alvaran (2012 Manhunt Philippines franchise holder) and Mr. Alex Liu, founder of Manhunt International Organization. In fact, Liu is in constant communication with Macasaet assuring him that the current franchise holder ‘has no hold over him so much as to make dethronement threats.’
In a press conference held after the ceremonial contract signing, Macasaet was a picture of delight. He was in high spirits as he gamely mingled with the press. In one of his statements, he fondly recalled that, “Even before this endorsement was formally offered to me, New Placenta and Psalmstre are already close to my heart. Sir Jim was one of the few people who staunchly supported me when I left for Thailand to compete for Manhunt International 2012. After winning the title, I continued using New Placenta soap. Of course, when I was offered to endorse the newest product line, I readily agreed!”
It can be recalled that prior to his inking the endorsement deal, Macasaet has been a regular face in several New Placenta events and regional tourism festivities all over the country. Psalmstre Founder and CEO Jaime V. Acosta beamed with pride as he said that, “JuneMac is a perfect image for our newest product line. He embodies what men of today want to be - playful, sexy, stimulating. We meticulously conceptualized his campaign to include all these qualities. I trust that JuneMac will succeed in enticing male consumers, who give premium on skin care, to try our product. Just like JuneMac, New Placenta for Men is a local pride with an international potential. We are all very excited!” During said press conference, selected photos of Macasaet taken during his first pictorial for the product were shared with the press. True enough, he was oozing with sex appeal and confidence, the exact personification of New Placenta for Men.
Among those who earlier congratulated Macasaet were New Placenta image endorser and Miss Earth-Air 2012 Stephany Stefanowitz; Psalmstre management and staff, and trade partners.
Macasaet will be seen in the coming months in different key cities and provinces all over the Philippines to promote New Placenta for Men. By far, it is the only soap for men formulated with the combination of placenta and ginseng, both natural ingredients that effectively rejuvenate damaged, dry, dull, and aging skin.